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Outcomes and objectives

Programme outcome

At the end of the programme, you will have developed a real business idea that has been market tested and you will have learned the right way to go about designing and developing a new business idea.

Programme objectives

You will have undergone an entrepreneurial readiness assessment and been exposed to some of the pro's and con's of entrepreneurship

You will have established your personal purpose for wishing to start a new business venture

You will have identified and evaluated a number of possible business ideas including at least one idea related to your own research project

You will have selected and defined a venture idea to pursue based on a clear set of criteria

You will have analysed the market and competitive landscape surrounding your business idea

You will have selected an initial target market and identified a customer type

You will have developed a value proposition appropriate for your target market

You will have tested the value proposition with real customers

You will have developed a first-cut business model for your venture

You will have made a movie of yourself pitching your business idea.

Welcome to the UWC-Mashauri Spring Venture Accelerator.

Note: this programme is for University of the Western Cape post graduate students only.

We are anticipating a large number of requests for the programme and only have 25 slots available and so have designed an application process that will allow us to identify the best candidates for the programme.

NOTE: there are two steps

1. Using the registration form on the right, register as a student at Mashauri.

2. When registered, you will receive an activation email that will also direct you to the second step where you must complete a survey as application for the programme itself.

So complete the registration form and start your journey towards controlling your own destiny!

Note: if you are already registered with Mashauri as a student and wish to apply to this venture accelerator, please undertake the second step by completing the survey at the applications page (linked)

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