2.0

Principal competency: venture ideation

2.1 Creation of a new business idea

Sub-competency description:

Recognise how an idea may be created into value including economic or social value
2.2 Definition of problem, solution & customer

Sub-competency description:

Identifying the underlying problem to be solved, the opportunity to be addressed & customer to serve
2.3 Customer-based solution development

Sub-competency description:

Use of human-centred design & other creative processes to design a solution that meets customer needs
2.4 Test a new business idea

Sub-competency description:

Design and implement techniques and tests to validate the idea
2.5 Develop a vision around a new business idea or problem

Sub-competency description:

Develop a vision of the future where the problem is solved